Corporate Affairs Forum:
The Changing Nature of Trust
By Invitation Only
Event date: Wednesday April 14th 2010
One of the world’s leading experts on trust and reputation management will provide invaluable insight at this private, invite-only dinner, which kicks off BAB’s new series of programs for senior corporate affairs executives. In this intimate forum, Richard Edelman, president and CEO of Edelman, will discuss key findings from the 2010 Edelman Trust Barometer, the leading survey of global attitudes about trust and credibility. Among the critical questions he’ll answer:
- How has trust in business changed over the last year?
- What new factors now influence corporate reputation?
- In the wake of the economic crisis, how will companies need to change in order to earn and keep people’s trust?
This new BAB programming offers senior corporate affairs and external relations executives the opportunity to engage directly with their peers, as well as experts in their field, about top-of-mind issues, industry best practices, and professional development.
For more information, please contact Eleanor French at (212) 661-4060 or efrench@babinc.org.
Date |
Wednesday April 14th 2010 |
Time |
6:00pm - 8:00pm |
Location |
The McGraw-Hill Building |
Attendance Fees |
Complimentary for Members |
