Technology is important, but Iris believes that sustainable success starts with trust.

As CMO she leads a team that shows how Vodafone Business can help consumers succeed.

She encourages her team to take a pragmatic yet optimistic view of the future. The refreshed Vodafone Business brand exemplifies this vision. A vision strengthened by partnering with customers on their digital journey.

A balance of expertise and human centricity has helped Vodafone Business to tell its story and stand apart from competitors. Iris’ recent highlights have been helming projects as various as industry-leading market research, to promoting new technologies – like 5G, Mobile Private Networks and the Internet of Things.

Iris’ passion for marketing and communications came early in her career. She has worked across the world for several leading industry brands. Prior to Vodafone she worked as VP of marketing and comms at Nokia. There she worked globally, spending time on the west coast of the US in particular, where she helped to generate over a billion dollars in revenue. Prior to that she also worked for OnRelay and Meridea, leading their marketing functions to consistent years of growth. Iris also holds a Master of Science from the Aalto School of Business in Finland and is a member of the Vodafone Group Senior Leadership Team.

She believes that through collaboration we can not only be ready for the future, but thrive. Your crucial objectives, our technology solutions to make them a reality.